IDiscover Journal

A Blog For

For Small Business Owners and Leaders

Risky Business: The Often Overlooked Part of Strategic Planning

When we are planning for the future we often ignore – or at least underplay – risks that we might face. And because of that we don’t have any idea how we would adjust. We’re playing blind. We’re forced to make decisions minute by minute. And we all know how effect that is! This post will help you better navigate identifying and addressing risks you might face.

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Leading With DISpassion

We often talk about leaders needing to be passionate about their businesses. And I agree with that wholeheartedly. But we know that crises will arise at some point or another (like now!). I believe that element of DISpassion that can help us lead through those difficult times. You HAVE to be able to back away from a challenging situation and analyze it rationally. Here are some thoughts about how to manage with clarity and level-headedness.

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The End of Your Customer Feedback Survey is Only the Beginning

Congrats! You did it! You checked that “customer feedback” item off your to-do list. (But I truly hope that your customer feedback efforts are SO much more than that!) One question we hear is “What happens now? What do we do with what we learned?” Way too often organizations think that once the survey is closed and they have looked at the findings the process is over. But there are is so much more to do that can positively impact your customer relationships. Here are som tips for helping you take those all-important next steps.

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Your Strategic Plan’s Concrete Impact on Your Business

What causes hesitation about developing a strategic plan? There are a number of reasons (excuses?) put forth, but one of the main ones we hear is that plans are just a lot of words. It will get put on a shelf somewhere and not make any concrete difference in their business. Well, like anything else, it depends on your intentions and it depends on your willingness to allow your plan to do what they are designed to do – serve as a guide to your future. Your strategic plan should have an observable, tangible impact on your business. Here are some ideas for how to make your plan tangible.

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The Success of Your Strategy May Lie in What You DON’T Do

Perhaps the most difficult part of the strategic plan is changing your mindset. It’s not just about the things you will DO to achieve your strategic goals; but also maybe more importantly the things you STOP doing. If we truly want to put on a new face and achieve that big, bold set of strategic goals, the way we’ve done things before often just won’t work anymore. We need to allow ourselves to STOP doing what we often need to think about something new.

This post shares some ideas to consider as you plan and implement your strategic change.

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Could These Be Stopping Your Business Growth?

Many organizations say they want to grow, but their actions show something different. There are a number of things that seem to be getting in the way of their growth. It’s important for you as a business leader be honest with yourself and identify if any of these (or more than one) might be a roadblock getting in the way of your business’s growth. This post will look at these issues and offer some solutions to help you get past them.

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Avoiding Unforced Survey Errors

A recent survey experience from a major chain restaurant reminded me how easy it is to field a survey that has errors and reduces the chances that you will get good info. In this post, I suggest ways to avoid these simple, unforced errors.

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Here’s What’s Stopping You From Getting Actionable Market Research

I probably don’t need to tell you, it is not uncommon for market and/or customer research to result in uninformative or somewhat random data or information that is unactionable. Why? Most often it is because we aren’t asking the right questions. We aren’t asking questions that are truly important to the customer relationship. This post will describe how to ask the most informative questions.

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What’s Your 365?

Re-watching one of my all-time favorite TV series – The West Wing gave me some thoughts about how we run our businesses. We often get into a situation where we are managing what comes up. Getting along. And (if we were being honest with ourselves) being mostly reactive and certainly uninspiring. But what if we got our organizations focused on some big, bold, impactful goals for the next 365 days?

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