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IDiscover Journal

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For Small Business Owners and Leaders

BE INTENTIONAL ABOUT SENDING SIGNALS

As leaders (whether intentionally or unintentionally) we are constantly sending signals/messages. The words we use, the communication channels we engage in, the tone of our messages, the timing of our signals, and our body language say a lot. And (whether you realize it or not) others act on those assumptions they read into our signals. The less intentional and clear we are the more room there is for misinterpretation. We should be proactive and strategic in what we want to “say” – and how we say it.

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THIS WEEK’S MUST READS

Hello again. Welcome to a new work week. As always I like to share a summary of some of the best articles I’ve come across in recent days (and some of my own tips and blog posts). So here we go!

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BRING EXCITEMENT BACK TO YOUR BUSINESS

Some people claim that you don’t need to be passionate about a business to be able to run it. I guess that’s true to some extent – especially for a large business. You probably don’t have to be passionate about oil exploration to run ExxonMobil. But I DO think it’s important for a small business.

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THIS WEEK’S MUST READS

Hey guys! I hope you all had a wonderful weekend! As always, I like to begin the week by sharing some of the great things I’ve been reading and some of the ideas I’ve shared over the last few days. Enjoy!

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DO YOU KNOW WHAT MAKES YOU UNIQUE?

Let me ask you a question: When was the last time you thought about your company’s Unique Value Proposition (UVP)? I know, “UVP” sounds like one of those things that some MBA pinhead or some Silicon Valley VC dreamed up somewhere along the way. (And, yeah, you’d probably be right.) Anyway, this one really is a valuable concept. Let’s pick it apart a bit and I’ll explain why.

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THIS WEEK’S MUST READS

Hey everyone! Well, I hope my friends in Houston were okay in the recent flooding. Ourhome is fine – we just have our eyes on the nearby reservoir here in west Houston. And what a horrendous week for traffic on our side of the city with major roads still closed. Yuk.

Anyway, as always I look forward to a positive, productive week. And to start I like to share some of the articles I’ve been reading and some of the info I’ve shared over recent days. So here goes

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BECOME A MORE INSPIRATIONAL LEADER

What does it mean to be an inspirational leader? How does someone become one? Is it in-born (as some people would have you believe)? I’ve observed many a leader over the years and have come to believe that, yes, some people are more natural leaders than others. If nothing else, they are more extroverted and willing to be bold and guiding. But that doesn’t mean that others can’t become leaders who inspire people. In my opinion there are some traits r characteristics that define someone as a leader. And some of that is just more natural for some people. But part of that is behavioral. Some of their leadership qualities are how they do things; not just what they are born with.

How about a look at some of those traits of inspiring leaders – and how you can more strongly build your leadership ability?

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THIS WEEK’S MUST READS

Hey guys. I hope everyone had wonderful weekend! We just wrapped up our income tax filing for this year. Yay! I decided to publish this post on Sunday night because Monday I get to take the day off and go on a college visit with my oldest daughter. We’re checking out Southern Methodist University in Dallas. Yay! The day brings back some great memories for this SMU MBA (class of ’91). Go Mustangs! Here are some of the awesome reads I’ve come across these last few days:

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GROW YOUR BUSINESS BY SIMPLIFYING CUSTOMER RELATIONSHIPS

We all want our sales to increase. But sometimes we make it hard for someone to find out/discovery process about us and our products, actually buy, get delivery, even cancel a service, etc. Why? Are we hiding info from competitors? Are we trying to force customers to engage with us in a way that we want them to, not the way they want to? Answer? Yes.

I argue that a better way to grow your business is not through trickery and complexity but instead through clarity and simplicity.

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THIS WEEK’S MUST READS

Hey everyone! I hope you all had a great weekend. If you live in the US, this is your last week to get those taxes done. (But, you have until Monday 4/18 – so a few extra days this year.) So, let’s get this week started, shall we? Here are some of my favorite reads from the last few days:

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